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Monday, February 11, 2008

Teens, Tweens and Social Networking

Chart shows percentage of teens and tweens and what social networking/Web 2.0 activities they do weekly online.

You might have seen this, but in July 2007, the National Schools Board Association published a report stating:

Online social networking is now so deeply embedded in the lifestyles of tweens and teens that it rivals television for their attention...Nine- to 17-year-olds report spending almost as much time using social networking services and Web sites as they spend watching television. Among teens, that amounts to about 9 hours a week on social networking activities,compared to about 10 hours a week watching TV.

Students are hardly passive couch potatoes online. Beyond basic communications, many students engage in highly creative activities on social networking sites...Overall, an astonishing 96 percent of students with online access report that they have ever used any social networking technologies, such as chatting, text messaging, blogging and visiting online communities, such as Facebook, MySpace and services designed specifically for younger children, such as Webkins and the chat sections of (I've written about Nick before in Informal Learning at

Eighty-one percent say they have visited a social networking Web site within the past three months and 71 percent say they use social networking tools at least weekly.

But here is the part that got me...

Students report that one of the most common topics of conversation on the social networking scene is education. Almost 60 percent of students who use social networking talk about education topics online and, surprisingly, more than 50 percent talk specifically about schoolwork.

So as schools struggle to eliminate technology from the hands of students, as I have written about before (Hire that Kid!) perhaps they should be looking at the positive aspects of the technology and deciding how to incorporate the technology into the curriculum in a meaningful and relevant manner.

Because the kids are already talking about school work with their friends and social network using these technologies which are...banned in schools...go figure.

Check out the full report for yourself:Creating & Connecting: Research and Guidelines on Online Social--And Educational--Networking.

I also imagine that in a corporate setting, the discussion of work related topics would be close to 110%...isn't it time your organizations adopted these tools...your kids are.

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Anonymous said...

Thought you'd also be interested, too, about the Pew Internet & American Life Project's study on Teens and Social Media which I commented on here. A couple of points from the report that came to mind as I was reading your post are:
o ...

Anonymous said...

Facebook and Orkut are two of the most popular social networking sites. Both of them offer very similar features and capabilities.If we compare Facebook vs. from a market share perspective then it will show you that both are considerably behind MySpace with Facebook owning just over 11.5% of the market share and Orkut having less than 1%. Facebook has become very popular in North America over the last few months whereas Orkut is extremely popular in India.

Many people prefer Facebook to orkut as Facebook is a much more professional looking whereas Orkut looks somewhat unfinished,Facebook's Mini Feed feature is useful in seeing a quick snapshot on the latest happenings within your network,the ease at which you can customize layouts within FaceBook, especially the drag and drop option,the ability to supply how you know a person (through school, other friends, work, randomly, etc). This is especially interesting when you and one your contacts know the same person, but through different ways. Creating profiles in such websites for my business hotels, budget hotels, holiday packages is happening good in Alexa traffic details.